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Colour of the Year 2018: PANTONE 18-3838 Ultra Violet

Colour Institute Pantone have announced Ultra Violet as the Colour of the Year for 2018.

The Pantone team has travelled the world, absorbing colours, surveying designers and studying consumer psychology. This year’s PANTONE 18-3838 Ultra Violet represents the best of these colour trends and a forecast for 2018.

“From exploring new technologies and the greater galaxy, to artistic expression and spiritual reflection, intuitive Ultra Violet lights the way to what is yet to come.” says Pantone’s Executive Director, Leatrice Eiseman.

via Pantone.com

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