Cheery Plan Branding

Earlier this year I had the pleasure of creating the graphics for Cheery Plan – a new Daily Planner app to help you prioritise the most important tasks for the day.

The aim was to develop a visual identity that’s both clean and bold, whilst still appearing cheerful and friendly. After exploring a few options, we landed a combination cheerful colourways, with super-clean vector illustrations, finished off with a cursive typeface for the logo.

The app is currently in its development stages so I can only give you a teaser for the time being. It’s due to launch on Android later this year and we can’t wait to share it with you all.

Sign up here to be notified when it launches.

#WeStandTogether

I’ve moved around a lot over the years but nowhere has felt quite like home as Manchester. This city has always felt so warm and welcoming – from the days out I’d spend here as a kid, the nights out in my teens and twenties – and now I have the privilege of calling this city my home.

This latest illustration is inspired by and dedicated to all the wonderful people of Manchester who have responded with nothing but love, strength and unity, in the face of the the horrific M.E.N Arena Bombing on Monday Night.

The Manchester bee is a proud symbol of the city’s hard-working past during the industrial revolution. The city was a hive of activity and the residents were often compared to busy worker bees. This symbol is just as relevant today as it was then.

This piece is being auctioned off by the good people at Art Battle Manchester, with 100% of the proceeds going to the #WeStandTogether Charity Fund to support the families of those injured or killed in the attack.

Edit: The Auction is now over and has raised a collective £37,750. This was then doubled by Vodafone Foundation bringing the grand total up to £75,000.

Scrawlr Box Artist of the Month

I’m a big fan of ScrawlrBox‘s subscription art supply boxes, so it was an absolute honour to be featured as their Artist of the Month for April.

We worked together to pack April’s box full of all my favourite pens and pencils, along with an exclusive print made from one of my drawings.

Scrawlr Box April 2017

It’s been awesome to see all the creations everyone is making with the supplies. I was going to feature some of them in my blog but there are just too many to pick favourites! You can see them for yourself by searching the #ScrawlrChallenge tag on Instagram.

If you’re not a subscriber but would like to get your hands on a box, they have the remaining ones up for sale in their store.

Specimen Character Series

Over the past few months I’ve been spending some of my spare time creating colourful quirky characters with my iPad and Procreate App. I’m having a lot of fun with this series and plan to keep going until I’ve built a whole army of these little specimens!

Some of the designs are a bit experimental but I have a load of development ideas brewing – everything from merchandise and public artworks, through to more ambitious projects such as books and exhibitions!

If you’d like to help me get some of these projects off the ground, you can do so through my newly launched Patreon page – pledge a monthly contribution and get some exclusive rewards for yourself in return!

Find me at patreon.com/stinajones

Robot Character Upgrade 3.0

After years of loyal service, it was time to retire my old mascot character and replace her with a new and improved design. Whilst I liked her overall look, in practice I found the proportions and details too rigid to work with in a dynamic way.

This redesign addresses those issues by using bolder and more expressive lines, reduced detail, longer limbs, as well as a colouring style that’s more in line with my current work.

Process and Results

Stina Jones Character Design Planning

My process always starts with a planning and sketching session. I made a few notes about the colours and placements so I could better align the new character with my branding and collateral. I then used Procreate App on my iPad to sketch up some ideas, playing with different proportions and stylisations before eventually settling on a little square faced robot with a messy hairdo.

The sketches were then exported from my iPad into Adobe Illustrator for inking and colouring. I’d considered how often the character would be viewed on mobile, so I decided on a bold minimal colouring style that would work well at smaller sizes, whilst still being impactful at a larger scale.

SJCharacter_WIP_1000px

After finishing up the digital inking, I worked up a few different variations to use across my website and social profiles. I’ve kept a working Illustrator file to hand with all the grouped elements and layers intact, so I’m able to produce extra variations more efficiently as I need them.

Stina Jones - Character Design

Stina Jones Twitter @stina_jones

Evolution

My little robot character has undergone a fair few stylistic and structural changes over the years – from the simple single layer linework I used in 2012, through to the more colourful layered iteration I’m using now. It’s been a fun opportunity to experiment with different approaches to using character illustrations as a brand asset.

Stina Jones Character Evolution

There are a few more things I’d like to try with this one too, such as animation and large format prints. As always, I’ll be sharing the results on my Instagram for those interested.

If you’d like to commission a character of your own, please get in touch

  • About

    Stina Jones is a Freelance Illustrator and Graphic Designer based in Manchester, with over 10 years industry experience producing fully bespoke imagery for everything from print and web marketing campaigns, through to animations and artwork installations. Clients include BBC Digital, HTC Mobiles, British Airways, Ordnance Survey, Atkins Global, Access to Music Ltd, ValueMyStuff.com, Bitters 'n' Twisted Venues, among others.

  • Let’s work together

    Get in touch for Graphic Design & Illustration commissions!